Roof Lead Plan
Leads you own, before leads you rent.
Google clicks for roofing cost $8-12 each, and most never ring. So we start with the cheap stuff that works: your old customers, your neighbours, the map, local partners and Facebook groups. Every task done, every month, reported every week. Ads only as a top-up.
- Fixed monthly tasks
- Weekly WhatsApp report
- From $597/month
Without it
Renting leads every month.
- Paying per lead for jobs three other roofers also quoted.
- No plan for the quiet months.
- Nothing built that you own.
With LeadKites
Leads you own, cheapest first.
- Old quotes, Maps, neighbours and referral partners every month.
- Ads only as a capped top-up.
- Every task shown in your dashboard.
How it works
10 lead methods, cheapest first
- 01
Old quotes and past customers
Reactivated by SMS. Costs SMS usage only. Results in 1-2 weeks.
- 02
Google Business Profile and reviews
$0 ad spend. Results in 8-12 weeks.
- 03
Neighbour flyers and a site sign
50-100 flyers around every job. About $25-40 print per job.
- 04
Neighbour door-knocks
Free inspections booked during a job, done the legal way.
- 05
Referral partners
Property managers, agents, building inspectors, solar installers, strata. A $50-100 thank-you per won job.
- 06
Local Facebook groups
Before-and-after posts written for you to share. $0.
- 07
Letterbox drops (Plus)
Suburbs with 20+ year-old homes. About $220-280 per 1,000 delivered, plus print.
- 08
Meta ads (Plus)
"Free roof health check with photo report", $20-30 a day.
- 09
Storm response
SMS, flyers and ads in hit suburbs, only when storms hit.
- 10
Google emergency-leak ads
Capped at $15-25 a day, only for urgent searches.
What you get
Every month, delivered and reported
Roof Lead Plan in one sentence: The Roof Lead Plan is a fixed monthly list of low-cost lead work for roofers, done and reported weekly by LeadKites: reactivation of old quotes, Google Business Profile posts, social posts, referral partner outreach and, on Plus, letterbox drops, Meta ads and storm response. Local is $597 a month; Plus is $997 a month plus spend. Updated .
- 1 reactivation campaign to old quotes and past customers
- 8 Google Business Profile posts
- 12 Facebook and Instagram before/after posts written
- 8 local Facebook group posts written for you to share
- 20 referral partners contacted (40 on Plus)
- Storm response templates ready (full same-day response on Plus)
- Plus only: a 2,000-home letterbox drop and Meta ads at $20-30/day
- A weekly WhatsApp report and a 20-minute monthly call
Done properly
Done properly, so it never comes back on you
- Door-knocking
- Your crew says who they are and why they're there, leaves when asked, respects "Do Not Knock" signs, and only knocks weekdays 9am-6pm and Saturdays 9am-5pm. Only free inspections are booked at the door.
- SMS
- Marketing texts only go to people who know you or have agreed to hear from you, always with your business name and "Reply STOP". We never buy lists.
- Sender name
- Your SMS sender name is registered, as required since 1 July 2026.
- Your part
- Reply to enquiries within 48 hours, send job photos, hand out flyers, meet the partners we line up, and mark jobs won or lost.
Included in
Where Roof Lead Plan fits.
Foundation plus Lead Plan Local is $994 a month. Growth is $997 a month on a 12-month term, and the $3,500 website comes free with it.
- Growth$997/month + $1,997 setup
- Growth Plus$1,397/month + ad and print spend
- Lead Plan Local on Foundation+$597/month
- Lead Plan Plus on Foundation+$997/month + spend
All prices in AUD, plus GST.
Get leads you own
FAQ
Roof Lead Plan: your questions.
Still got a question?
Ask a person. We reply within 4 business hours, Sydney time.
How many leads will I get?
We won't promise a number. It depends on your area, the season and how fast you reply. We promise every task on the list, done every month, and a weekly report showing exactly what happened.
Do I have to door-knock?
No. It's one method of ten. If it doesn't suit your crew, we skip it and lean on the others.
Who designs the flyers?
We do, with your logo, photos and offer. You print them, or we arrange printing on Plus, and you hand them out.
Who are the referral partners?
People who get asked "know a good roofer?": property managers, real estate agents, building inspectors, solar installers and strata managers in your area. We contact them and set up the introduction.
What happens in a storm?
On Local, we hand you ready-made storm messages and posts. On Plus, we run the full response the same day: SMS to past customers in hit suburbs, flyers and ads.
Start this week
Find the jobs you’re missing.
Two ways in. Both start with one short call from you. No lock-in talk.